How to find Dropshipping Ads on Facebook? When I get this question from advertisers and businesses renting SpeedX Agency accounts, I laugh out loud. I simply think finding such ads on Facebook is quite simple. But I was wrong, finding quality ads as well as how to statistically and analyze dropship ads have complex problems that come with it. But that’s okay, let’s learn all the ways to find dropship ads on Facebook through this article of mine.
Table of contents
How To Find Dropshipping Ads On Facebook?
The first part of the article will be the 3 most basic and accurate answers to the question how to find dropshipping ads on Facebook. Let’s learn the first way, it’s quite easy to do, which is using Facebook Ads Library.
Through Meta Ads Library
Meta Ads Library (formerly known as Facebook Ads Library) is an available tool provided by Facebook. It is a very easy-to-use tool to access a large number of Facebook ads. Even for ads that have been removed or accounts suspended, ads that were once active are available here for you to peruse. So exactly how to find dropshipping ads on Facebook with this tool? This depends on the keywords you search for on the platform. Normally, when you intend to search for dropship ads, you must clearly understand the industry and related keywords. For me, the keywords to be able to directly find dropship ads on Facebook include keywords related to customer purchases on this platform. It could be: Free shipping, Shipping Cost Savings, Best Price, Unbeatable price, Promotions, Discounts, Flash Sale, Only 3 products left, Super hot shipping promotion, Golden hour discount, Worldwide delivery, Worldwide Shipping, Limited quantity, Buy here now, Order via website/fanpage, etc. Additionally, you can use the following formula keywords:
- ‘Product name’ + ‘promotion’
- ‘Sale’ + ‘product name’
- ‘Cheap price’ + ‘product name’
- ‘Free shipping’ + ‘product name’
- ‘Flash sale’ + ‘product name’
Use Facebook Search
If you’ve ever tried to search for Dropshipping Ads on Facebook and couldn’t find them, don’t worry too much. During the process of searching for keywords related to Dropshipping or related dropship products, Facebook’s algorithm has identified that you are interested in this industry, and it will definitely suggest you to view dropship ads relevant in the future. Typically, recently, I was interested in Dropshipping pet food and accessories products. I also searched for related keywords on both Google and Facebook, and after a while, I also received recommended winning ads like the image above. It’s completely simple Facebook algorithm that you can understand.
Use third-party tools
Basically, third-party tools can help you find exact ads related to the topic you search for. These tools prove extremely useful in finding and analyzing those ads. Here, I want you to try one of these three tools:
AdEspresso
Basically, AdEspresso can search for Facebook ads and also filter by many criteria such as location, keywords, audience, ad format, etc. It also helps you preview ads across multiple devices. Not only that, this tool proves to be very useful when analyzing ad performance and exporting PDF reports. The biggest advantages of this tool are:
- Intuitive interface, easy to use.
- Many filtering and analysis features.
- Supports many advertising platforms.
- Offers a free version with limitations.
However, to be able to use this tool with full features, you should consider signing up for a paid package starting at $49/month. If you don’t have enough money, this tool also has 50 free searches per month for you to use. All in all, this is a useful tool and I use it regularly to find and analyze winning ads.
Socialbakers
Just like AdEpresso, Socialbakers can also search for Facebook ads and a few other paid advertising platforms. But this tool has a few more special advantages related to analyzing your competitors. It can analyze and prepare detailed reports on the performance of your competitors’ ads. However, signing up for a free trial of this tool requires you to be patient and provide a lot of information about your business. And if you want to fully utilize the latest features, you need to pay from $200/month.
WhatRunsWhere
The advantage of this tool is its simple, easy-to-use interface. It also offers multiple filtering options for you to search and analyze winning products and creatives. Of course, you can also search and analyze Facebook Dropshipping ads on this tool easily. However, the biggest advantage of this tool is the service price. To fully utilize the high-performance features, you are required to pay $99 per month. In my opinion, this is an unacceptable price for a third-party tool. But the great features and ease of use are remarkable. And if you have enough money, you should try this tool.
>>> Read now: Can I Dropship On Facebook? Is There Any Requirements For Facebook Dropshipping?
How To Find Winning Dropshipping Product For Facebook Ads?
This is also a question that businesses that are using Facebook Agency Account For Rent to run Dropshipping Facebook Ads are interested in. If you use SpeedX Agency’s advertising account rental service, you can receive direct help from experts to find potential products. However, I have also prepared some simple yet very effective tips right below for you to find winning dropshipping products, so stay tuned.
Search for potential products
Finding potential products is essentially the same as the steps in the guide on how to find dropshipping ads on Facebook. However, in addition to consulting ads and advertising analysis tools, you can start by searching for products on e-commerce platforms. This also depends on the region where you want to operate your dropship model. It can be any product on AliExpress, Amazon, 1688, Taobao, Shopee, etc. However, I want you to pay attention to one more important thing: Product Niche.
Understand Product Niche
A product niche is a small segment within the general market, focusing on the specific needs and interests of a certain customer group. For example, instead of selling general clothes, you could choose to sell yoga clothes, or clothes for babies. Identifying niche products will help you improve advertising performance when you understand the niche as well as the winning audience. The initial advantages when you identify a niche product are:
- Reduced competition: When you focus on a niche market, you will have fewer competitors than if you compete in the general market.
- Increase advertising effectiveness: You can easily reach target customers with personalized marketing messages.
- Increase profits: Customers in niche markets are often willing to pay higher prices for products that meet their specific needs.
- Build a strong brand: You can become an expert in your field and build credibility with customers.
- Increase customer satisfaction: Customers will be more satisfied when they find products that fit their specific needs. This especially helps increase conversions from Facebook Ads.
How to test winning dropship products for Facebook Ads?
To be able to find a winning product, you must use test ads with low budgets. Specific steps to test advertising products include:
- Step 1: Start simply with Image Ads and cost $1-$5 per day, choose Ad Objective as Conversion. (this is just my example, you absolutely have other options to test)
- Step 2: Complete advertising and tracking
- Step 3: For ads that are having a good spending rate, increase the budget.
- Step 4: Continue monitoring and measuring. You’re bound to see some ads that don’t spend properly, or some ads that spend and convert well.
Mastering A/B Testing
Last but not least, mastering A/B Testing tools is a must if you want to find quality winning products and their advertising models with the best performance. In this section I will summarize the steps to find the winning product in 4 basic steps:
Step 1: Select potential products
The first and very important thing is that you need to research the market to find products with high demand and low competition. In this section, you can use Facebook Audience Insights, online sales websites, e-commerce platforms, etc. Try to choose 2-3 potential products to include in this testing process.
Step 2: Create an A/B Testing advertising campaign
Next, visit Meta Ads Manager and use the A/B Testing feature. Next, you can set up two different versions of your ad for each potential product. It’s important that you change elements like images, headlines, ad copy, CTAs, etc. to attract the attention of target customers.
Step 3: Run the test and monitor the results
In this step, you must run an advertising campaign for a certain period of time (usually 1-2 weeks) and track advertising indicators such as CTR, CVR, CPA, ROAS to measure effectiveness and effectiveness. comparison between two versions of the ad
Step 4: Analyze the results and select Winning Product
Based on the results of A/B Testing, you need to choose the product with the best advertising performance (high CTR, high CVR, low CPA, high ROAS). That is the Winning Product and you can focus your advertising resources and budget on advertising and selling this product.
Summary
To sum things up, understanding how to find dropshipping ads on Facebook and how to find winning products is something every business/organization looking to improve their dropshipping project must know if they want the dropshiping advertising process to produce results. big revenue. In the process of running Facebook Ads for dropshipping, you will certainly encounter some difficulties, mainly because your personal advertising account will encounter bans and restrictions from Facebook. If you want to end that situation, you must immediately contact SpeedX Agency. We are always ready to help you overcome difficulties at the best cost.